I am a retired U.S. Army veteran. I started out at a young age doing small projects for myself. After joining the Army I got away from woodworking for a long time. In 2014 I saw some cheaply made Wood Coolers at the store and thought to myself, I can build these cheaper and with better quality. So I went home and built one, showed my neighbor who then wanted one. I started marketing them by word of mouth and soon started selling several.